Regardless of the type of business you own, marketing your products and services on the internet is becoming increasingly important. The reason is that the internet has become the first port of call for 99% of people who are looking to buy something – they do their research online, and then they buy offline. Old school forms of advertising, such as the Yellow Pages and the local newspapers, are dying, because people are paying them much less attention – when was the last time you looked in the Yellow Pages for anything?
If you agree with my introduction above, you now have a decision to make – do you buy-in specialist skills to create an online presence for your business (not cheap!), or do you do it yourself (where do you start?). Even if you choose the ‘buy-in’ option, I believe it is still in your interests to at least have a basic understanding of the skills involved in marketing online, so that you are able to ensure you are receiving value-for-money services. Therefore, regardless of which option you choose, doing the 30 Day Challenge should be a no-brainer for you.
What is the 30 Day Challenge?
In simple terms, it is a FREE online course which is designed to teach complete beginners how to set-up and run a profitable online business in 30 days. It’s the brainchild of Ed Dale, who is one of the most successful internet marketers in the world. It takes place during the month of August each year, but there is also a pre-season (June/July), which is designed to get you familiar with the tools that you will be using during the Challenge.
Do yourself a massive favour, and check it out – you’ll be glad you did!
